Printer App is a wireless printing utility for iPhone, iPad and Mac that lets users scan, import and print documents, photos, webpages and other content across a wide range of supported printers. The product also includes cloud imports, printables, forms and premium printing tools. 

My work focused on improving the production experience around onboarding, premium conversion and app efficiency. I rebuilt the onboarding flow and used A/B testing to increase completion to 95%, optimized the premium paywall to improve conversion, and reduced the overall app size by 40%. 

I also contributed to the live printing experience and ongoing product improvements, working within an established Swift codebase while balancing feature delivery, monetization and performance.